Improve your ROI on paid advertising with a defined strategy.
We test and optimize a combination of ad copy, CTA’s, and keywords with a bid strategy to help marketer’s get the best possible ROI on pay per click and play per lead campaigns.
info@peritus.com
(408) 320-8954
We'll find the keywords that balance intent, volume and cost per click. We use best in class tools to uncover:
» Keyword research.
» Keyword intent.
» Search traffic volume.
» Cost per click.
Our managed paid media services include writing conversion oriented copy and graphic design to help:
» Develop compelling CTA's.
» Eye catching graphic design.
» Include interactive elements.
» Improve conversion rates (CRO).
A well-built landing page will make or break your paid advertising campaigns. Peritus will bring together graphic design, copywriting, and content strategy to:
» Craft targeted CTA's for personas.
» Provide social proof like testimonials, awards, and logos.
» Integrate custom forms from your marketing automation platform.
» Build custom, fully responsive landing pages.
Bidding strategy is at the heart of pay per click and pay per lead advertising. Dialing in the correct budget requires careful attention.
» Cost per Click (CPC)
» Cost per Lead (CPL)
» Cost per Acquisition (CPA)
» Target ROAS: Return on Ad Spend
» Maximize Clicks/Conversions
Paid advertising metrics update each time your ad is displayed. This offers ever increasing data to optimize your campaign.
» Review ad campaign metrics.
» A|B testing Headlines and CTA's.
» Strategic adjustments to optimize ROI on paid advertising spend.
Start building the assets you need to imncrease brand awareness, fill your sales pipeline, and reach your customer acquisition goals.
What is a client site? At Peritus Marketing, we believe that effective collaboration...
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