Every marketer knows creating content is hard.
Leading software companies trust Peritus Marketing with content creation, marketing strategy, and distribution.
Call Us At
+1 408.320.8954
You need contentfor all your marketing channels.
As a SaaS marketer, your time is most valuable when spent architecting strategy, overseeing campaign execution, and coordinating with sales to drive MRR. You need a partner who can help create content for all your marketing channels.
Consulting
Our Content Marketing Strategists take a scientific, data-based approach to craft a strategy around your goals.
Distribution
Social Media, email marketing, and SEO content distribution to maximize your digital marketing efforts.
Content for each stage in the SaaS buyer journey.
As a content marketing leader in the SaaS space since 2019, our teams of content marketers, creative writers, videographers, graphic designers and data-driven strategists have over 50 years of experience.
- Video (live product demo, explainer, animated, etc.)
- eBooks, white papers & Lead Magnets
- Industry Reports & Surveys
- Blog Articles
- Email Nurture Campaigns
- Social Media Posts & Social Video
- Product Demo
- Case Studies
- Webinars & Podcasts
- Product Descriptions
- Release Notes &
- Product Updates
- Outreach Campaigns
- YouTube Channel
- Flip Book
- Free Trial
- Conversion-Oriented Webpage
- ROI Calculator
- Product Guides
- Promotional Pricing
- Competitor Comparisons
- Customer Reviews
- Guided Onboarding
- Email Welcome Series
- Knowledge Library
- Self-Service Support | FAQ
- Quick Start Guides
- Product reviews
- Testimonials
- Case Studies
- Podcasts & Joint Webinars
- Evangelist
“It’s great to find an agency with expertise in construction tech and who can build content that resonates with our audience.”
~ David S., ConstructEdge
Our ideation process for SaaS content.
Nothing sells your solution better than the voice of customer. We create thought leadership content that resonates with personas to drive top-of-funnel leads, nurture, and convert prospects.
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Persona Research
We'll use your existing persona research or help you refine your ideal customer profile.
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Product | Market Fit
Build content around your persona's known challenges and your product's solution.
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Content Messaging Matrix
We'll help build a content messaging matrix to map persona > challenge > feature > solution & messaging.
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Content Ideation
Our SaaS marketing strategists can produce high-quality, SEO-driven content relevant to your audience.
Learn how one pillar content piece can fuel multiple marketing channels.
As a content marketing leader in the SaaS space since 2019, our teams of content marketers, creative writers, videographers, graphic designers and data-driven strategists have over 50 years of experience.
Start with Pillar Content
Our Content as a Service offering gives you monthly long-form pillar content to fuel all your marketing channels (explainer videos, case studies, eBooks, podcasts, webinars, white papers ... and more).
Feed Blog Content
Current, industry-facing blog articles capture your audience’s attention with topics that establish thought leadership, domain authority, and increase search visibility. One long-form pillar content piece can fuel multiple blog articles offering a high ROI.
Drive Email Campaigns
Email marketing is the #1 channel for developing Marketing Qualified Leads (MQLs). One pillar content piece like an eBook or webinar can feed multiple email campaigns, a newsletter, and product updates.
Empower Social Channels
Social Media Marketing thrives on good content. One pillar content piece can feed multiple social media posts to help with editorial consitency.
Explore CaaS Content Packages
Our Content as a Service (CaaS) packages give you the assets you need to increase brand awareness, fill your sales pipeline, and reach your customer acquisition goals.
Join.Build
“Peritus made an immediate impact on our marketing strategy. From marketing automation to building case studies and product guides they've been a huge help.”
Innovas Technologies
"Peritus is great at helping define strategy, especially in the software sales arena, building content and sales enablement tools that drive customer acquisition.”
Stanley Black & Decker
"Peritus is a partner with both expertise in creating content for SaaS marketing and who can operate at the right pace to keep up with a fast moving startup."
StructShare
“Peritus has done a great job standing up a foundation to drive demand generation for PypeServer. It’s great to work with a partner who knows the software market.”
PypeServer Software
“It's great to find an agency with expertise in construction technology and who can build relevant content that resonates with our target audience.”
ConstructEdge
“Peritus helped us in a pinch when we needed to ramp up content creation. It was great to have a partner who understands demand generation in the SaaS space.”